Blackpink’s Rosé Is a Flirty Valentine Cupid in New Photos

Blackpink member Rosé recently featured in the SKIMS Valentine’s Day campaign, with the K-pop singer dropping some uber flirty photos on Instagram. She fronted the 2025 campaign for the clothing brand co-founded by Kim Kardashian. For the photoshoot, the star looked like Cupid as she was surrounded by hearts everywhere. Moreover, she sported a range of looks, rocking cute loungewear as well as some slinky slip dresses.

Blackpink’s Rosé rocks heart-printed loungewear in SKIMS’ 2025 Valentine’s Day campaign

Rosé from the girl group Blackpink recently took to Instagram to celebrate love in the SKIMS Valentine’s Day campaign. The K-pop sensation collaborated with Kim Kardashian’s clothing brand to get festive for the upcoming celebration. For the campaign, the singer was photographed by Carin Backoff. The photographer has extensively worked with the Kardashian-Jenner clan for several of their photoshoots.

The star donned a variety of fits for the flirty shoot, including a lacy set with hearts all over. She also wore a body-hugging combo with kiss marks throughout and a short slip dress with light pink hearts on it. For the campaign, Rosé traded her signature sleek hairstyle for a voluminous one. This is a newer hairdo that she has been sporting since she went solo. The best part is that the curls lend major volume to her blonde locks.

According to WWD, while talking about the SKIMS Valentine’s Day campaign, Rosé emphasized, “Valentine’s Day has always held a special place in my heart.” The occasion comes only a few days after her birthday, making it feel like a “second round” of celebrations for her.

The SKIMS Valentine’s Day collection for 2025 is all about heart prints. The singer also modeled several pieces with the graphics for her campaign shoot. However, there are also sets without the prints for fans who prefer their loungewear to be more minimalistic.

Furthermore, Kim Kardashian took to Instagram to share some snippets from the shoot. She commented on Rosé being their muse, noting, “Her elegance and energy are unmatched, and she’s the ultimate Valentine for 2025.” She stated that the collection is meant to be “romantic, fun, and full of personality.” The Blackpink member portrayed that perfectly in the photoshoot.