Front Row Motorsports Extends Contract With Major Sponsors for 2025 NASCAR Season

3 hours ago 3

Front Row Motorsports has big plans for the upcoming 2025 NASCAR season. Not only is the team expanding, but they're also solidifying their relationships with existing sponsors.

Community Choice Financial Family of Brands, which includes Speedy Cash and TitleMax, has extended their sponsorship with the team, ensuring their logos will prominently feature on their cars this 2025 season. Speedy Cash is sponsoring eight races for Zane Smith's No. 38 car, while TitleMax acts as a substantial sponsor for Noah Gragson and the No. 4 team.

The North Carolina team, which has navigated numerous expansions since its inception, is once again growing. They started as a part-time team in 2005 and ramped up to full-time by 2009.

They even fielded three cars in 2019. Returning to a three-car format took time and effort, bolstered by a partnership with Team Penske and a renewed focus on Ford Performance. These links are key to FRM's ambitious plans for the future.

Zane Smith
Zane Smith, driver of the #71 Focused Health Chevrolet, drives during qualifying for the NASCAR Cup Series Championship Race at Phoenix Raceway on November 09, 2024 in Avondale, Arizona. Front Row Motorsports is expanding to... James Gilbert/Getty Images

As for the sponsor, Community Choice Financial Family of Brands has a longstanding relationship with FRM, and their continued partnership is no surprise. Over the years, brands like Speedy Cash and TitleMax have been staples in FRM's sponsorship lineup.

Additionally, Zep adds another layer by sponsoring two races for Noah Gragson's No. 4 team.

"The Community Choice Financial Family of Brands (CCF) is ecstatic to be back with Zane and Front Row Motorsports (FRM). We are proud of this partnership and believe Zane along with the other FRM drivers represent our brands with class. Our thousands of teammates and customers are excited to ride along for what we hope is a safe and successful race season!" Bill Baker, President of CCF, said via Jayski.

A focus on prominent races is also outlined in the sponsorship details. Speedy Cash will have its logo on Zane Smith's car at high-visibility events, such as the Daytona 500 and at Bowman Gray Stadium, among others.

Meanwhile, TitleMax's logo will find its way onto Noah Gragson's car during events like the Southern 500 at Darlington and the Circuit of the Americas race. These appearances are well-calculated to maximize exposure.

Zane Smith is returning to the FRM fold, carrying a wealth of experience and past success. "I'm grateful to have Speedy Cash's support in my return to FRM. We made a lot of good memories together in the Truck Series, and I hope we can make more in the Cup Series," Smith shared.

For the NASCAR Craftsman Truck Series, Layne Riggs and Chandler Smith are also receiving attention, with sponsorship support at the SpeedyCash.com 250 event at Texas Motor Speedway.

2025 NASCAR Cup Series Schedule

Regular Season

  • Feb. 2: Winston-Salem (Clash) - 8 p.m., FOX
  • Feb. 16: Daytona 500 - 2:30 p.m., FOX
  • Feb. 23: Atlanta - 3 p.m., FOX
  • Mar. 2: Austin - 3:30 p.m., FOX
  • Mar. 9: Phoenix - 3:30 p.m., FS1
  • Mar. 16: Las Vegas - 3:30 p.m., FS1
  • Mar. 23: Homestead - 3 p.m., FS1
  • Mar. 30: Martinsville - 3 p.m., FS1
  • Apr. 6: Darlington - 3 p.m., FS1
  • Apr. 13: Bristol - 3 p.m., FS1
  • Apr. 20: Off (Easter)
  • Apr. 27: Talladega - 3 p.m., FOX
  • May 4: Texas - 3:30 p.m., FS1
  • May 11: Kansas - 3 p.m., FS1
  • May 18: North Wilkesboro (All-Star) - 8 p.m., FS1
  • May 25: Charlotte - 6 p.m., Prime Video
  • June 1: Nashville - 7 p.m., Prime Video
  • June 8: Michigan - 2 p.m., Prime Video
  • June 15: Mexico City - 3 p.m., Prime Video
  • June 22: Pocono - 2 p.m., Prime Video
  • June 28: Atlanta - 7 p.m., TNT
  • July 6: Chicago street course - 2 p.m., TNT
  • July 13: Sonoma - 3:30 p.m., TNT
  • July 20: Dover - 2 p.m., TNT
  • July 27: Indianapolis - 2 p.m., TNT
  • Aug. 3: Iowa - 3:30 p.m., USA
  • Aug. 10: Watkins Glen - 2 p.m., USA
  • Aug. 16: Richmond - 7:30 p.m., USA
  • Aug. 23: Daytona - 7:30 p.m., NBC

Playoffs

  • Aug. 31: Darlington - 6 p.m., USA
  • Sept. 7: St. Louis - 3 p.m., USA
  • Sept. 13: Bristol - 7:30 p.m., USA
  • Sept. 21: New Hampshire - 2 p.m., USA
  • Sept. 28: Kansas - 3 p.m., USA
  • Oct. 5: Charlotte road course - 3 p.m., USA
  • Oct. 12: Las Vegas - 5:30 p.m., USA
  • Oct. 19: Talladega - 2 p.m., NBC
  • Oct. 26: Martinsville - 2 p.m., NBC
  • Nov. 2: Phoenix - 3 p.m., NBC

Is This Article Trustworthy?

Newsweek Logo

Is This Article Trustworthy?

Newsweek Logo

Newsweek is committed to journalism that is factual and fair

We value your input and encourage you to rate this article.

Newsweek is committed to journalism that is factual and fair

We value your input and encourage you to rate this article.

Slide Circle to Vote

No Moderately Yes

VOTE

About the writer

Alex Harrington

Alex Harrington has been a journalist for 8 years, specialising in technology, automotive, and motorsport coverage for the likes of ... Read more

Read Entire Article