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Chris Welch is a senior reviewer who has worked at The Verge since its founding in 2011. His coverage areas include audio (Sonos, Apple, Bose, Sony, etc.), home theater, smartphones, photography, and more.
Things at Sonos are getting worse before they get better — if they’re going to get better. Today the company laid off approximately 200 employees, The Verge has learned. The news was announced at around 4PM ET. It’s an even more substantial wave of job cuts than Sonos made back in August, when it let 100 people go. The company remains in an unenviable position, facing cooling demand for its products and a reputation that has been badly tarnished by last year’s app controversy.
The move suggests that interim CEO Tom Conrad sees a need to continue cutting costs as part of Sonos’ ongoing turnaround effort. The Verge has reached out to Sonos spokesperson Erin Pategas for comment. Sonos is scheduled to report its latest quarterly earnings on Thursday afternoon. And if this is the precursor to that, the outlook probably isn’t very good.
Conrad has pledged to continue improving the mobile app after the company carelessly released a major overhaul of the software back in May — long before it was actually ready for Sonos’ large volume of customers.
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