The best Black Friday camera deals — save up to $800 on Canon, Sony, Lumix and more

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Black Friday camera deals

There's no better time to snap up a camera than during Black Friday deals, especially if you've been thinking of dipping your toe in the (photography) water. The holidays are upon us but so is the new year, and it's usually around this time when a lot of us decide to take up a new hobby. We test some of the best cameras so we know which features to look out for to determine whether you're getting bang for your buck. And you're in luck: we've found some killer deals on the likes of Canon, Sony, Lumix and Olympus.

Whether you're a pro photographer or just starting out, we've found deals for everyone. The very beginner-friendly Canon EOS R100 is currently 42% off at Amazon, and the bundle includes an 18-45mm lens. This is the perfect camera for those stepping up from smartphone photography. On the other hand, pros who dabble in sports photography and need a camera that won't succumb under pressure will love the Canon EOS R6 Mark II. It's down to just $1,999 from $2,499 and will pair well with your existing Canon lenses. Vloggers, don't fret: we've found awesome deals on Sony's vlogging lineup too.

But that's not all. If you're eyeing up an action camera or instant camera instead, we've compiled a list of those too. Trust us, we've got you. Ready? Here we go.

Quick links

Canon EOS R100 with 18-45mm kit lens: was $599 now $349
Panasonic Lumix S5 with 20-60mm kit lens: was $2,099 now $1,297
Olympus OM-5 with 12-45mm kit lens: was $1,599 now $1,099
Olympus OM-1 (body only): was $1,986 now $1,399
Panasonic Lumix S5IIX with 2 lenses: was $2,947 now $2,197
Sony ZV-1 II: was $899 now $698
Canon EOS R6 Mark II (body only): was $2,499 now $1,999
Sony ZV-1F: was $499 now $398
Canon PowerShot V10: was $429 now $344
Panasonic Lumix S9 with 20-60mm kit lens: was $1,799 now $1,497
Nikon Z8 (body only): was $3,999 now $3,496
Sony ZV-E10 with 16-50mm kit lens: was $799 now $698
Fujifilm X-T5 (body only): was $1,699 now $1,599

About the authors

Nikita tests some of the best cameras at Tom's Guide, putting each camera through rigorous testing by pushing battery life to the limit, analyzing build quality and features to determine whether it's good value for money. She's also the in-house instant cameras expert as she has been using instant cameras since 2015.

Pete heads up the cameras coverage here at Tom's Guide. He bought his first camera, a Fujifilm, back in 2015 and remains a passionate photographer to this day, both at work and in his spare time. He's also big into action cameras, using them to document his exploits on a motorcycle. Pete loves geeking out about cameras and comparing specs to help you find the right product for you.

Best Black Friday Canon camera deals

Best Black Friday Sony camera deals

Best Black Friday Lumix camera deals

Best Black Friday Olympus camera deals

Best Black Friday Nikon camera deals

Best Black Friday Fujifilm camera deals

Best Black Friday instant camera deals

Black Friday instant cameras deals analysis

How about an instant camera, huh? I've been using instant cameras since 2015 and you can usually find me testing one or two every week. I've found some epic deals for you this year, so whether you're a Polaroid fan or an Instax die-hard, there's something for everyone. The Polaroid Go Gen 2 bundle is the best deal of them all. This is a camera that can be used by anyone and comes with plenty of film to last you all through the holiday celebrations. But if future film costs are concerns, I'd recommend the Kodak Mini Shot 2 Retro bundle as paper is much cheaper than both Polaroid's and Fujifilm's.

Best Black Friday action camera deals

Black Friday action cameras deals analysis

When it comes to action camera deals, the best deal this Black Friday is on the latest model, the Hero13 Black accessories bundle, which packs a decent array of additional accessories for only $10 more than the base GoPro Hero13 Black (itself reduced by $60). As for Insta360, its deals are never huge, but we're seeing a few discounts on its best products like the X4 and Go 3S. The deal on the DJI Osmo Action 4 (OA4) is an absolute belter, though. This is DJI's 2023 flagship, so it's hardly old tech, but you can pick it up for just $209, which includes a $15 gift card.

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Discover the hottest deals, best product picks and the latest tech news from our experts at Tom’s Guide.

Nikita is a Staff Writer on the Reviews team at Tom's Guide. She's a lifelong gaming and photography enthusiast, always on the lookout for the latest tech. Having worked as a Sub Editor and Writer for Canon EMEA, she has interviewed photographers from all over the world and working in different genres. When she’s not working, Nikita can usually be found sinking hours into RPGs on her PS5, out on a walk with a camera in hand, at a concert, or watching F1. She's also a licensed drone pilot. Her work has appeared in several publications including Motor Sport Magazine, NME, Marriott Bonvoy, The Independent, and Metro.

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