And just like that, it's nearly time to bring 2024 to a close, so when better to look back at the best of the autumn/winter collections that have given our editors so much to get excited about this season?
Although spring and summer made perennial heroes of the mesh ballet flat, the bubble skirt and the waistcoat, it's clear that the second half of the year is set to amp up the drama to even more fashionable heights (well, it is party season after all). Yes, there are key trends and hero buys that we're backing for the season ahead (suede, hobo bags and animal print to name a few), but taking our cues from the festive season also promises some exciting new purchases all in the spirit of self-gifting that are well worth your attention too.
With so much newness landing in stores ahead of the Christmas rush, we searched through every new-in item from luxury investment buys to incredible high-street finds, and found the very best of the best to bring you our inaugural WWW 100—an edit of the top 100 festive buys guaranteed to earn you a spot on the best dressed list this season. Whether you're planning parties, gift-buying or simply curling up by the fire and hibernating indoors, below you'll find every item worth adding to your basket as approved by Who What Wear UK's discerning editors.
So, looking for the top picks of winter 2024? Keep scrolling for the investment-worthy pieces and affordable finds that we can guarantee will add a little sparkle to your season.
Sequins! Satin! Feathers! 'Tis the season that more is more, and if the Alaïa, Tom Ford and Carolina Herrera runways are anything to go by, amped-up luxe is replacing quiet luxury towards the end of this year. Lean into the heady excess of party season by stocking up on sumptuous fabrics, exaggerated silhouettes and conversation-starting statement pieces (I already have my eye on not one, not two, but three sequin minidresses), these are the best pieces designed with dinner, the dancefloor and the after-party in mind.
Rebecca Vallance X Nicky Hilton
Zelda Sequined Minidress
LIBEROWE
Luna Draped Wool-Blend Moire Top
SALONI
Camille Embellished Velvet Gown
H&M
Sequined A-Line Dress
JAKKE
Traci Faux Fur Jacket
Ghost
Mari Satin Midi Dress
Sponsored
Rewritten
Paris Midi Dress in Black Sequin
LA DOUBLEJ
The Flare Cotton-Blend Corduroy Flared Pants
ALIGNE
Leo Satin Long Waistcoat in Black
Sister Jane
Dream Giselle Sequin Wrap Skirt
Max Mara
Messi Double-Faced Short Wool Coat
TALLER MARMO
Fonda Pepe Feather-Trimmed Sequin Gown
Mint Velvet
Graphic Print Cowl Neck Top
By Rotation
Zhadère Balada Mia Obsidiana Dress
ZARA
Relaxed Fit Mid-Rise Jeans With Rivets
Reiss
Simone Atelier Crepe Suit Jacket
Mango
Semi-Transparent Blouse with Pockets
No outfit is complete without that little je ne sais quoi that helps bring it to life, and whether you're looking for the Cinderella shoe to style up an LBD, or a knock-out pair of earrings that will take a white button-down into dressy new territory, the accessories are just as important as the ready-to-wear over the coming months. From designer heels to affordable jewellery that looks three times its price tag, these are the pieces your look won't be complete without.
Jimmy Choo
Stevie Black Patent Leather Pumps
Khaite
Cate Snake-Effect Leather Shoulder Bag
THE YSSO
Shore Silver Earrings
Saint Laurent
Babylone Slingback Flats in Satin Crepe
Lulu Guinness
Lulu Red Present Clutch With Swarovski Crystals
Monica Vinader
Fiji Skinny Bar Friendship Chain Bracelet
ZARA
Clutch Bag With Studs
Tod's
T Timeless Small Velvet Wallet on Chain
Le Monde Beryl
Knot Sandal in Silver Satin
THOMAS SABO
Silver Necklace With Halo Pendant
Completedworks
Pearl and Emerald Zirconia Earrings
Reformation
Remy Knee Boot
KHAITE
Benny Studded Patent-Leather Belt
JACQUEMUS X LINDA FARROW LUXE
La Rond Carré Sunglasses
Mint Velvet
Leopard Print Textured Ballet Pumps
Tiffany & Co.
Union Square Watch
Bottega Veneta
Women's Andiamo Clutch
COMPLETEDWORKS
Gold-Plated Pearl Hair Comb
Daisy London
Blue Stripe Large Jewellery Case
BOTTEGA VENETA
Angle Cat-Eye Sunglasses
Type-A organisers and party starters, gather round. Event season needn't be a laborious juggling act of food timings, seating plans and budget-blowing—assembling your nearest and dearest around a table is one of the best parts of occasion hosting, and all you need to set the tone is the right group and an impressively curated tablescape that will keep people talking until the early hours. Your only problem then will be getting them to leave…
ANNA + NINA
Loving Bow Candles Set of Two
Soho Home
Pavel Red Marble Wine Cooler
LAETITIA ROUGET
Hand-Painted Stoneware Dessert Plate
Culinary Concepts
Gingko Salad Server Set
DIPTYQUE
Friandise Limited-Edition Wax Candle
Georg Jensen
Wine and Bar Carafe
RUSTY BARREL
Belgravia Stainless-Steel Cocktail Making Set
Fortnum and Mason
Champagne Truffles Crackers
Zara Home
Christmas Napkins
Papier
Sage Border Place Cards
Damson Madder
Mandy Apron
You've ordered the turkey, bought the gifts and attended your fair share of parties. Now is your time to kick back and relax in cosy, comfy layers that see off the winter chill. Treasure some indulgent downtime by curling up in cashmere loungewear and shearling slippers, wrapping up for quiet walks or enjoying an hour or two extra in bed. There's plenty of time for your "new year, new me" strategy in 2025, so for now, slow the pace by slipping into something a little more comfortable. You've earned it.
The White Company
Borg Ballet Slippers
TOTEME
Alpaca-Blend Beanie
Peachaus
Chicory Striped Trousers
ACNE STUDIOS
Vally Checked Alpaca-Blend Scarf
H&M
Fine-Knit Collared Jumper
ARKET
Klippan Wool Blanket
THE ELDER STATESMAN
Cropped Cashmere Turtleneck Sweater
ALLUDE
Cashmere Hoodie and Track Pants Set
OLIVIA VON HALLE
Yves Piped Printed Silk-Twill Pajamas
ARCH4
Set of Three Lucia Ribbed Cashmere Socks
Uniqlo X JW Anderson
HeatTech Scarf
TEKLA
Hooded Striped Organic-Cotton Robe
John Lewis
Wool Blend Rib Mittens
COACH
Fluffy Shearling Vest
ASOS EDITION
Boucle Chunky Knit High Neck Maxi Dress
COS
Scarf-Detail Wool Turtleneck Jumper
Brunello Cucinelli
Cable-Knit Cashmere Tapered Track Pants
Free People
Cozy Hooded Kimono
If Only If
Leonore Nightgown
Instead of dropping well-intentioned hints, maximise your chances of unwrapping something you'll love this Christmas with some special self-gifting. From stocking fillers to the high-ticket items you've had your eye on for a while, these are the smaller pieces we've had on our wish lists all year and can't go a minute longer without. We have a sneaking suspicion you're going to love them as much as we do.
MERIT Beauty
The Autumn Set
Smythson
Flat Card Holder
Space NK
Sarah Chapman Illuminating 5-Day Facial
Space NK
Diptyque Limited Edition Candle Set
Otiumberg
Tiny Diamond Initial Tag Pendant
Space NK
Westman Atelier Baby Cheeks Blush Stick Petite Trio
Gucci
Belt with Interlocking G Buckle
Dr Dennis Gross
Drx Spectralite Faceware Pro
Anna + Nina
Too Much Champagne Mug
Sassy Saints
At-Home Nail Manicure Kit
Shrimps
Zyla Hot Water Bottle
Prada
Saffiano Leather Cover
AGNELLE
Christina Cashmere-Lined Leather Gloves
SELFRIDGES
The Classic Christmas Hamper
KIKI DE MONTPARNASSE
Lace-Trimmed Silk-Blend Triangle Bra
Anthropologie
Friday Night Cocktails Book
Gucci
Bloom for Her Eau de Parfum
Saint Laurent
Cassandre Matelassé Card Case
Byredo
Le Corps Mojave Ghost Gift Set
Beauty Pie
Sleepeasy Luxury Mulberry Silk Sleep Mask