Kansas City Chiefs heiress Gracie Hunt is a familiar face at Arrowhead Stadium and she is also fast becoming known as one of Taylor Swift's inner circle.
Her own star has been on the rise in recent months, with a recent video clip of the socialite sharing a Bible verse ahead of a Chiefs game going viral on X, with more than a million views.
She is also up to 552,000 followers on her Instagram account, where she regularly shares snaps from her glam life. Plus, Gracie has been seen with Swift, whose boyfriend Travis Kelce is the Chiefs' tight end.
But who is Gracie Hunt? Here we have a look at everything there is to know.
Who is Gracie Hunt's famous father?
Gracie has quite the football pedigree, with her grandfather Lamar Hunt credited with being the person who actually coined the term "Super Bowl."
Lamar's family made their money in oil before the name became known for football. He founded a team called the Dallas Texans in 1960 and they later became the Kansas City Chiefs after relocating to Kansas City.
Lamar died in 2006 and his son, Gracie's dad, Clark Hunt, now owns the team with his siblings.
Gracie Hunt's age
Gracie was born to Clark and his wife Tavia in March 1999 and she is currently 25.
She is the eldest of the couple's three children – her sister Ava is 19 and her brother Knobel is 22.
Gracie Hunt's net worth
According to Forbes, the Hunt family is worth billions of dollars.
Clark owns the Kansas City Chiefs with his three siblings and it is estimated that the team is worth around $4.2 billion, although some sources suggest it's closer to five billion. Each of the four siblings is thought to own 25%.
The wealthy family also owns Major League Soccer team FC Dallas and has a minority stake in the Chicago Bulls.
With that and other ventures, Clark is thought to have a fortune of close to $2 billion.
Some estimates online suggest that Gracie has a personal net worth of somewhere in the region of $3 million from her own ventures.
Gracie Hunt was a beauty queen
Gracie was very keen on soccer when she was younger and played for many years but had to give it up and consider a new path after suffering several concussions.
She moved into the world of beauty pageants and enjoyed huge success, becoming Miss Texas Teen International in 2016 and then clinching the title again in 2018. In 2021 she decided to follow in her mom's footsteps and take part in Miss Kansas USA.
Tavia had won the title in 1993, and 28 years later Gracie also got to be called Miss Kansas. She was a semi-finalist in the Miss USA competition that year, before hanging up her crown.
Gracie Hunt is passionate about wellness
Gracie told fans on her website that she was diagnosed with Celiac Disease, an autoimmune condition, when she was young and that she has long been committed to wellness and health.
She studied nutrition and while she was pursuing pageants she was also always an athlete, with sports a priority.
"After closing my pageant chapter, I transitioned into distance running and completed two full marathons and two half marathons in 2022," she wrote on her website, which is called Living Gracefully.
In 2016 she founded Breaking Barriers Through Sports, which her website says "aims to give people a positive identity and confidence through athletics and living a healthy lifestyle."
"Sports have broken barriers in my own life and given me a sense of identity and confidence," she said. "I grew up playing soccer and experienced first hand how sports bring people together to work towards achieving a common goal.
"The power of sports diminishes the barriers formed by one's unique walk of life - whether it be race, gender, belief, socio-economic status, or language."
What did Gracie Hunt study in college?
Gracie attended Southern Methodist University, which is in Texas. She studied Sports Management and Broadcast Journalism and graduated early with honors.
After graduating from college she posted a message on Instagram telling her followers that she was going to be pursuing her Master's at the University of Kansas.
Gracie Hunt has modelled
The heiress has modelled and last year she was on the front cover of Maxim magazine.
Sharing an image of the black and white cover as well as color shots from inside the magazine, she told her followers on Instagram: "I've always admired the many strong, smart, successful women featured in Maxim. They have inspired me in the fearless pursuit of their careers & dreams which makes this cover so meaningful to me."
"It still feels surreal!" she added.
Gracie Hunt's boyfriend
Gracie is dating a former college football quarterback called Cody Keith.
It it is not how long the pair have been an item but Gracie appeared to make things Instagram official in September this year when she shared photos on the platform that showed them together.
Keith, 33, has also been seen at Chiefs games with Gracie and they have been spotted out at events together. And last month they were photographed at a screening of the movie Holiday Touchdown: A Chiefs Love Story.
They also went with a his and hers theme for Halloween this year, with photos shared on Instagram by Gracie showing the pair in cute matching Captain America outfits.
"Team USA!" she captioned the carousel of images. Keith then responded in the comments section: "Incredible night with you!"
Gracie Hunt and Taylor Swift
It is thought that Gracie got to know Taylor Swift after the Cruel Summer singer started dating tight end Travis Kelce.
Swift and Kelce were first romantically linked in the summer of 2023. By the autumn of that year they were openly supporting each other on stage and on the field, with Swift seen watching Kelce play with his team at Arrowhead Stadium and Kelce in the audience at several Eras Tour shows.
Swift and Gracie have been seen chatting and hugging in the crowd at Arrowhead, and when the singer turned 34 last December, Gracie was among those to pay tribute.
She posted a photo of them together on Instagram with a sweet Happy Birthday message as she called the singer "bright, beautiful, beyond talented and engaging."
Gracie told the New York Post ahead of this year's Super Bowl that she had been a Swiftie herself.
"Growing up a fan of Taylor, it's been beyond exciting to have her attend games and watch her joy and fun cheering on Travis and the Chiefs, the team that I've grown up loving and cheering for my whole life," she said.
Gracie and her little sister Ava has also been spotted at shows on Swift's Eras Tour. According to reports, the pop star recently gifted them both with special memory books of the world tour.
Gracie Hunt's philanthropy
Gracie has also emphasised how she prioritises doing what she can for others.
"One of the things that I love doing most is giving back," she told Maxim. It's what makes me the happiest. Whether it's painting a house for Habitat for Humanity or on the field for Special Olympics, it's important to constantly focus on other people."