Butlin’s is offering everyone 10% off breaks at its three UK resorts after being mentioned by Coleen Rooney on I'm A Celebrity...Get Me Out Of Here. The UK holiday operator has seen a sales surge after I’m a Celeb contestant Coleen namedropped the holiday destination. The holiday staycation favourite has seen a sales surge of 83% since the episode aired, with website traffic increasing by over 20%.
The WAG, who is married to former England footballer Wayne Rooney, raved to camp mates about the famous British resort and that her son said their trip to Butlin’s Skegness was “the best holiday ever”. To ensure holidaymakers get even more of a deal, Butlin’s bosses have announced a Coleen-inspired discount of ROO10, enabling customers to get 10% off all family breaks booked for 2025.
The deal will remain live until midnight Sunday 8 December when the ITV show ends. A spokesperson from Butlin’s said: “We are delighted to hear about how much Coleen and the boys loved their trip to Butlin’s. We pride ourselves on being the ultimate destination for family fun and it’s fantastic to receive such brilliant feedback.
“As such, we’ve launched a special Rooney inspired discount, but don’t take our word for it, take Kai’s. It really will be the best holiday ever so make the most of a special 10% off with any family bookings for 2025.”
Butlin’s has three UK resorts, Skegness, Minehead, and Bognor Regis. To find out more about Butlin’s, visit: https://www.butlins.com/
English (US) ·