Primark has a collection of perfumes which are drawing comparisons to luxury designer scents. Known for its quality clothing and accessories, the retailer is now turning heads in the world of fragrances.
Instagram influencer Debbie, known as @beautyglowgirl to her 185k followers, highlighted several Primark fragrances that mimic the essence of high-end brands.
In her video caption, Debbie wrote: "A few little affordable perfumes in @primark that smell like more luxury fragrances. Have you tried these?"
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She proceeded to detail the Primark perfumes alongside their pricier equivalents and their costs. Debbie pointed out some notable bargains: "Primark’s Taboo is £3 and is supposed to smell just like Maison Francis Kurkdjian’s Baccarat Rouge 540 £245.
"One of the favourites is Primarks’s Good Chica £3 clearly inspired by Carolina Herrera’s Good Girl perfume £124. Primark’s Fresh £3 is rumoured to be just like Chanel’s Chance Eau Fraiche £145.
"Primark’s Red Flambe £3 is supposed to smell like Tom Ford’s Lost Cherry fragrance £386. Primark Free perfume for £3 smells like YSL Libre £97. And Primark PS Wild Azalea (in this £2.50 size) is supposed to smell like Victor & Rolf Flowerbomb £130."
The post racked up thousands of likes and a number of comments from excited shoppers. Among them, one person said: "Love red flambé and taboo."
A second wrote: "Such good value", while a third tagged a friend and commented: "ooo we need a trip to Primark." A fourth said: "I’m definitely trying these - thank you!"
Another shopper added: "Libre is my go to for years, I use the Primark free at work and I reckon I get more comments on it that the actual perfume!" A sixth wrote: "I'm on my fifth bottle of Fresh! Love it, but didn't realise it's [an alternative]."
By snapping up the Primark alternatives, shoppers could save themselves hundreds of pounds. For YSL fans, the high street retailer could save you around £94, while Tom Ford lovers could save roughly £383. Fans of Baccarat Rouge 540 could save themselves around £242 by opting for Primark's fragrance.
English (US) ·