In a surprise move, UFC chief Dana White will join the board of directors of Meta Platforms Inc, the tech giant that owns Facebook, Instagram and WhatsApp.
Meta CEO Mark Zuckerberg — an avid mixed martial arts fan — announced the addition of White and two other board members, John Elkann and Charlie Songhurst, Monday.
“Dana, John and Charlie will add a depth of expertise and perspective that will help us tackle the massive opportunities ahead with AI, wearables and the future of human connection,” Zuckerberg said in a statement.
“I’ve never been interested in joining a board of directors until I got the offer to join Meta’s board,” White said in a statement. “I am a huge believer that social media and AI are the future.
“I am very excited to join this incredible team and to learn more about this business from the inside,” he added. “There is nothing I love more than building brands, and I look forward to helping take Meta to the next level.”