Oh, no! Somebody’s getting fired for this!
Over the weekend, fans who purchased one of the new Elphaba and Glinda dolls in anticipation of the upcoming Wicked movie coming out later this month got a shocking surprise! On the back of the Mattel toys, there’s a link to the movie’s website… except it’s the wrong URL! The packaging directs customers to head to “wicked.com” for more info on the product and film. But that’s a porn site! OMG!! On a kids toy?! Yikes!
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What should have been placed on the packaging was “wickedmovie.com” — a minor but VERY key difference. Luckily based on social media commentary, it doesn’t sound like kids have stumbled onto the NSFW site yet, and we doubt they’re usually looking that closely at the fine print. (Though if any of ’em are on social media, let’s hope this viral story doesn’t get them curious.) As you can imagine, many parents are not happy with this f**k up!
Mattel mistakenly printed a porn site on the packaging of its 'Wicked' dolls.
The movie's intended web address was "https://t.co/Q2A56WOHul," but the packaging only had the word "wicked." pic.twitter.com/P8pDOh5Au2
— Pop Spectator (@PopSpectator) November 10, 2024
In a statement to CNN on Sunday, the company said they were “made aware of a misprint” that mostly affected items “sold in the US.” They apologized:
“We deeply regret this unfortunate error and are taking immediate action to remedy this. Parents are advised that the misprinted, incorrect website is not appropriate for children.”
They advised adults to throw out their packaging or cover the link so children can’t access the mature site. Anyone with questions was asked to contact Mattel customer service. Oh, those poor customer service reps are about to get an earful from some angry shoppers! On the flip side, others are stocking up on the dolls before the website is removed in hopes they’ll be worth more in the future, so Mattel’s still making bank. LOLz!
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[Image via Universal Pictures/YouTube]