Bad Bunny & Lionel Messi join forces for a unique Adidas Originals collection. Celebrate music & sport on Oct 26. Don’t miss this iconic release!
Adidas Originals has brought together two global icons—Bad Bunny and Lionel Messi—for an exciting collaborative collection launching on October 26, 2024. This partnership celebrates the fusion of music and sports, drawing inspiration from both stars' remarkable careers and shared bond with Adidas.
The collection reimagines two legendary Adidas silhouettes: the F50 cleat and the Gazelle. The F50, synonymous with Messi’s football legacy, now features gold accents and pays tribute to his achievements, including a nod to his iconic number 10 jersey. On the other hand, the Gazelle, a long-time favorite of Bad Bunny, has evolved beyond its gym-shoe origins into a cultural icon, with exclusive designs available across North and South America. Each shoe carries the personal signatures of Messi and Bad Bunny, perfectly blending the worlds of sport, music, and fashion.
The collaboration reflects the mutual admiration between the two stars. Bad Bunny shared his excitement: “Messi plays with heart and passion that inspire me. I never imagined working with him, and now we get to celebrate our cultures together.” Messi echoed the sentiment: “Music is a big part of my life, and Bad Bunny’s songs are always on my playlist. Collaborating with someone I admire is incredible.”
Accompanying the launch is a touching campaign film, where the two icons read fan messages from social media, celebrating the emotional connection they share with their supporters.
Pre-orders open on October 21 through the Adidas app, with the full release hitting Adidas flagship stores and select retailers on October 26. The Gazelle will retail for 180 EUR, while the F50 cleat will be priced at 300 EUR.