Primark shoppers have praised a fluffy coat that looks "timeless", "classy" and is "perfect" for cold weather. The item is part of the latest collaboration between Primark and Rita Ora.
The pop singer has previously partnered with the high street shop, crafting affordable fashion items from dresses and tops to bags and accessories. The latest piece to catch online attention is a coat that "just looks so cosy."
The £40 Faux Fur Shaggy Jacket comes in a vibrant cream, allowing it to stand out in a crowd. Some branded the statement piece as "gorgeous" and a must-have addition to their winter wardrobes.
Online, it is described as being ideal to create a "timeless look". Primark adds: "This fluffy jacket is made from soft faux fur and boasts a textured finish for lots of tactile intrigue, while the silhouette is relaxed for easy-wearing appeal and benefits from an oversized collar and open front."
Primark bosses suggest layering the jacket "over evening ensembles for extra warmth and a stylish look". Fans were quick to share their opinions on social media when a Primark staff member modelled the coat.
In the video, captioned: "Wake up, it’s fur coat szn", shoppers were left in awe. One said: "I literally just bought a similar in River Island - and I bet it was much more expensive!" Another added: "OMG I need!"
A third wrote: "Stunning!" It comes in various sizes, suitable for most shoppers, ranging from XS to XL.
If the coat seems a little overwhelming, the same style of material has been packed into a cosy scarf. This, also from Rita's collection, costs £16.
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Primark)Shoppers can check their local store for stock using the online tool below the sizing options. Some shops across the UK will also offer a click-and-collect service.
Following a trial run - the full list of participating stores is here - this service is only available in certain branches. But, this should roll out nationwide by the end of 2025, according to previous reports.
English (US) ·