Black Friday is officially just days away but ahead of the 29th November bargain-bonanza, Boux Avenue has already slashed prices on some of its best-selling items. The fashion, pyjama and lingerie brand adored by influencers is offering a tempting 20% discount on its nightwear and lingerie, giving shoppers a chance to stock up on their favourite undies sets and cosy pyjamas for less.
With the sale having kicked off last week (November 18), it's no surprise that products have been flying off the digital shelves, such as its charming Teddy fairisle ribbed playsuit. Normally at £34, this must-have item, available from sizes 6 to 18, now comes with a reduced price tag of £27.20.
Perfect for those lazy Sundays lounging around, the polyester and elastane playsuit is adorable with its Teddy pattern and comes with long arms and short shorts - plus it boasts a glowing 4.8-star rating and has been met with rave reviews from customers. Shoppers gush that it's "very comfy and nice material", adding how its 'perfect for Christmas'.
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Boux Avenue)Some fans describe the PJ onesie as 'really soft and comfy', stating how they love that 'the pattern is really cute'. Those who've snagged this playsuit suggest opting for a smaller size as it's 'a bit loose around the middle area'. If you're in the mood for more coverage, there's also a long onesie version in pink, currently selling at £33.60, down from £42, reports OK!.
If you're on the hunt for some of the brand's viral and highly sought-after PJs in a Bag, many of the designs are included in the Black Friday sale - which runs until December 2. This includes a stunning pink, green and red check fleece pyjama set, now priced at £30.40, down from £38.
This set is cosy, warm and perfect for those chilly winter evenings. With a flawless 5-star rating, these PJs are praised for being 'super soft quality' and 'beautiful'.
The chic revere shirt features a stylish Bx monogram style embroidery on the pocket, while the trousers have an elasticated waist and tie for added comfort. Made with soft fleece material, they are the ultimate Christmas PJs .
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Boux Avenue)Pair them with this unbelievably soft, fluffy cut fur long dressing gown, reduced from £65 to £52, and you've got yourself a snuggle-worthy set up in which to binge your favourite festive film.
If Christmas emblem-specific PJs are more your bag, Boux Avenue's Candy Cane Modal Pyjama set is the perfect blend of sophisticated yet festive. As the name suggests, these pyjamas are adorned with white, pink and red candy canes.
Priced at £38.40, down from £48, this sleepwear is made from silky soft modal material and elastane and, I can guarantee you'll never want to take them off - my fave Heart Model PJ set have the same make-up and my go-to PJs, loungewear and simple Sunday 'fit.
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Boux Avenue)Like all Boux Avenue sets, these Candy Cane pyjamas come complete with an embroidered Bx on the pocket and matching piping throughout.
Complete your festive look with the coordinated seamless candy cane embroidered bralette, now just £19.20, dropped from £24, and thong slashed to £12.80 from £16. Without any wiring, it's billed as the ultimate comfortable bra.
And if candy canes aren't quite your thing, you're in luck— you can get even more festive with a bralette detailed with holly and ivy. Costing £19.20 as well, get it here. Boux Avenue's best-selling cherry embroidered seamless bralette is also up for grabs at the discounted rate. With its stretchy ribbed fabric, quirky criss-cross back, and sleek scallop edging, this number is pegged as one of the cosiest pieces you could add to your wardrobe, perfect for those lazy days at home.
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Boux Avenue)Proudly crafted from 25% recycled fibres, the seamless set isn't just ultra-soft, but thanks to inserted cups, it lends a surprising level of support. One satisfied customer who bagged the duo couldn't help but rave about it as 'the best loungewear I've bought', describing the bra as: "Comfortable, supportive and quality material."
For lovers of a bit more oomph in their undergarments, the Annabella Sheer Balconette Bra in oyster might be more your tempo, currently reduced to £28.80 from £36 and available in sizes ranging from 30B to 38G. When teamed with the equally classy Annabella tanga briefs, now hitting the shelves at £12.80, this stunning set boasts intricate floral embroidery on a sheer, unpadded mesh cup.
The addition of satin underwire and dainty bow details make for not only an uplifting fit but also an exquisitely feminine style sure to make you feel confident and gorgeous from the inside out.
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Boux Avenue)While the majority of reviews for this bra were glowing, with many lauding its fit, finish and attractiveness, one shopper noted that 'it does itch a little when new'. However, this didn't deter them from wearing it, as they commented on how 'cute' and 'comfortable' it became.
Get it here. In other news, the Aurora balconette bra, usually priced at £45, has been discounted to £36.
This black bra, similar in style with its sheer cup, also boasts an embroidered floral pattern, but is further enhanced by a stunning sparkly thread detail and lace. Get it here.
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Boux Avenue)You can even bag yourself a new pair of socks and slippers for less in the Black Friday sale, such as these present-detail fluffy ankle socks now priced at £4.80, down from £6, while these teddy bear mule slippers have been reduced from £20 to £16 here. Shop Boux Avenue's full Black Friday sale here.
Boux Avenue isn't the only clothing site to kick off its Black Friday sale, with Debenhams - which also has deals on pyjamas - dropping its prices by up to 70% a few weeks ago in anticipation of the big sales event. To bag a bargain on your favourite lingerie sets, Lounge has also launched its sale, slashing prices on some of its lingerie pieces by up to 20%.
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