Comedian Joe Lycett shared a bizarre update after announcing being a father for the first time

Comedian and prankster Joe Lycett has further fuelled speculation that his announcement of becoming a father was a prank after he claimed he had sold first pictures to Autotrader

Comedian Joe Lycett has shared with fans that he has sold the rights of his newborn baby to the car dealership magazine Autotrader, fuelling speculation that it was all a prank.

The star, 36, who is known for pulling pranks, recently announced that he had become a father for the first time with his girlfriend. However, following his announcement on social media, many claimed it was a huge joke. To make matters worse, he had mentioned Autotrader in the caption of his post.

Last week, he said: "We will not be taking any press requests about this as we have already sold the rights to the first family picture to Autotrader." It remains unknown if Joe was joking with his followers but under his post, Autotrader wrote: "Congratulations again Joe! We can't wait to publish the photos of Mini Cooper Lycett."

The car dealership magazine has now recently announced they are launching a new digital family photo uploading project across its website, on the back of Joe's post. According to the publication, parents will be able to share family photos. It's believed Joe is heavily involved in the "campaign."

Writing their own post on social media, Autotrader penned: "@joelycett has announced we're now in the family photo business! While we usually trade in cars, we couldn't resist a little side hustle. Coming soon: the most exclusive family photo album around…#TinyTrader."

And a spokesman for the company told MailOnline: "After our news became public knowledge, we've had to move quickly to keep up with the demand and are pleased to announce the launch of our Family Photo Gallery. What better way to show off your new pride and joy than on a platform that has over 80 million visitors each month. We hope everyone enjoys the photos and are inspired to browse for a new car while they're with us." This comes after he spoke about his sexuality and hit back at fans who assumed he was only attracted to men.

In the past, he has claimed he was bisexual because he "struggled to explain his feelings" and it "was easier." During the new series of Channel 4's Late Night Lycett, he dropped the bombshell about his girlfriend. He said: "A lot has changed since the last series, I've got some news which is that I have a girlfriend. I've talked about being bisexual for years but people presume I'm homosexual based on my entire personality...yes I've got a girlfriend and people have been very nice about it."

While on the Bimini Bon-Boulash’s podcast The Pieces, Joe opened up about explaining the fact that he is pansexual. He said: "I also don’t really know how it works because, I don’t know, how does it work? As in, I don’t know how it works in terms of like, explaining it to idiots. Because it is hard to sort of go, well, no, I am attracted to men sometimes, but not all men. And it’s not often to do with the fact that they are men."

He then continued: "Often it’s like a good torso is enough, you know? The little abs. Yeah, that’s it. The lines. The torso is dangerous. A lovely arm. Yeah, it doesn’t matter what the gender or whatever. And I don’t know why that is, but that is how it is. It’s a strange one because to me that suggests that sexuality is not just man, woman. So the intellectual side of me goes it’s pansexual, which means all. So, that’s how I feel about myself." Joe also revealed that he refers to his girlfriend as "Denise" rather than her real name due to her profession.

Follow Mirror Celebs on TikTok,Snapchat,Instagram,Twitter,Facebook,YouTubeandThreads