Anything Kylie Jenner (with Khy) and Kim Kardashian (with SKIMS) can do, Khloé Kardashian will attempt to do better. The American media personality is launching a new fragrance, created in partnership with Luxe Brands. XO Khloé is the first ever signature fragrance from Khloé. It perfectly captures the joyful essence of the reality and social media star and business mogul in all her glory. The XO Khloé fragrance from Khloé Kardashian launched exclusively at Harrods in the United Kingdom on November 25. Stateside, the scent will be available at Ulta Beauty in North America on December 1.
The XO Khloé by Khloé Kardashian Fragrance Campaign:
“Creating this fragrance has been such a special journey for me,” said Khloé Kardashian. “I take a hands-on approach to any project I am involved in, and I wanted every detail of XO Khloé to feel intentional and purposeful. From the bottle design to the campaign—I was fully integrated into the process from start to finish. I’m especially proud of the scent, it was something we spent a lot of time on to make sure it was perfect, and I’m so happy with the final product. I cannot wait to share it with everyone!”
The top notes comprise of Crystalised Rose Petals, Lavender, and Sage Blossom. The middle notes: Orange Blossom Water, Praline, and Juicy Peach. Base notes: Moss, Tonka Bean, Sexy Musks, and Soft Wood. The glitzy advertising campaign was photographed by celebrated British fashion photographer Nick Knight.
Head over to Harrods to purchase your bottle of the XO Khloé fragrance. If you’re stateside mark your calendars for December 1, when the scent drops with Ulta Beauty.