UFC News: Conor McGregor Dropped by Proper Twelve Following Assualt Ruling

UFC superstar Conor McGregor was found guilty of sexual assault from an incident that occurred with Nikita Hand at the Beacon Hotel in Dublin on December 9, 2018. McGregor was tried in a Dublin High Court, and the jury found him liable for sexual assault, and the MMA star was ordered to pay more than €248,000 in damages to Hand.

The aftermath of the sexual assault conviction is now starting to role out, as McGregor has now been dropped by Proper Twelve's parent company Proximo Spirits.

Proximo Spirits released a statement to the Irish Independent, stating, "Since 2021, Proximo Spirits has been the 100pc owner of Proper No 12 Irish Whiskey," it said. "Going forward, we do not plan to use Mr McGregor's name and likeness in the marketing of the brand."

Mixed martial arts fighter Conor McGregor outside the High Court in Dublin, where he appeared for the personal injury case brought against him by Nikita Hand, Thursday November 21, 2024. Conor McGregor has been dropped... Press Association via AP Images

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