It Ends With Us author breaks silence as Blake Lively sues co-star over 'PR takedown'

5 hours ago 5

It Ends With Us author Colleen Hoover has thrown her support behind Blake Lively after she sued co-star and director Justin Baldoni over sexual harassment allegations while on set

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Colleen Hoover, the author behind the hit novel 'It Ends With Us', has shown her solidarity with actress Blake Lively amid a storm of sexual harassment claims against co-star and director Justin Baldoni.

As the legal drama unfolds, the author took to Instagram to share a heartfelt message for Blake, who, at 37, has accused 40-year-old Baldoni of attempting a PR smear campaign against her – charges he vehemently denies.

The author's post featured a cosy snap of the pair hugging, captioned: "@blakelively, you have been nothing but honest, kind, supportive, and patient since the day we met. Thank you for being exactly the human that you are. Never change. Never wilt."

She even linked to an article detailing Blake's serious allegations against Baldoni. After whispers of tension on set, Blake has now formally charged her co-star and director with trying to tarnish her name, as per legal documents obtained by TMZ.

Blake
The author supported Blake (Image: Getty Images for Sony Pictures)

Baldoni's camp has hit back hard, with his lawyer Bryan Freedman slamming the accusations as 'shameful' in a statement to the Mirror.

The statement blasts: "It is shameful that Ms. Lively and her representatives would make such serious and categorically false accusations against Mr. Baldoni, Wayfarer Studios and its representatives, as yet another desperate attempt to 'fix' her negative reputation which was garnered from her own remarks and actions during the campaign for the film; interviews and press activities that were observed publicly, in real time and unedited, which allowed for the internet to generate their own views and opinions," reports the Mirror.

Justin Baldoni as Ryle Kincaid and Blake Lively as Lily Bloom
Feud rumours circulated around the time the film was released in August 2024(Image: CTMG, Inc./Nicole Rivelli. All Rights Reserved)

"These claims are completely false, outrageous and intentionally salacious with an intent to publicly hurt and rehash a narrative in the media. Wayfarer Studios made the decision to proactively hire a crisis manager prior to the marketing campaign of the film, to work alongside their own representative with Jonesworks employed by Stephanie Jones, due to the multiple demands and threats made by Ms. Lively during production which included her threatening to not showing up to set, threatening to not promote the film, ultimately leading to its demise during release, if her demands were not met.

Justin
Justin has hit back at the allegations

"It was also discovered that Ms. Lively enlisted her own representative, Leslie Sloan with Vision PR, who also represents Mr. Reynolds, to plant negative and completely fabricated and false stories with media, even prior to any marketing had commenced for the film, which was another reason why Wayfarer Studios made the decision to hire a crisis professional to commence internal scenario planning in the case they needed to address.

"The representatives of Wayfarer Studios still did nothing proactive nor retaliated, and only responded to incoming media inquiries to ensure balanced and factual reporting and monitored social activity. What is pointedly missing from the cherry-picked correspondence is the evidence that there were no proactive measures taken with media or otherwise; just internal scenario planning and private correspondence to strategize which is standard operating procedure with public relations professionals."

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